The Role of Humour in Explainer Videos
Take a look at Dollar Shave Club, a company that exploded onto the scene with a humorous explainer video. In 2012, their viral video, featuring CEO Michael Dublin casually explaini
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Company Launch Video: The Art of the Teaser Video
In 2015, the global tech giant Apple used a clever teaser video to drum up excitement for the release of its new product, the Apple Watch. The company released a minimalistic tease